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TikTok

EU LIVE Strategy Manager - TikTok LIVE - London

Hybrid

London, United Kingdom

Full Time

20-04-2025

Job Specifications

Responsibilities
We are looking for passionate and talented people to join the LIVE Operations team and support in our mission to inspire creativity and bring joy. The LIVE Operations team is obsessed with everything to do with TikTok LIVE. From content strategy, monetization, gifting, LIVE features, data analysis, creating campaigns and ensuring a fun and safe space for all of our LIVE users.

EU Strategy & Initiatives Manager is expected to contribute to growth by maintaining a comprehensive understanding of the livestream business landscape. Responsibilities include, but are not limited to, developing and maintaining a strategic business outlook for TikTok LIVE in Europe and driving key growth initiatives across the organization.

Responsibilities:
1) Execute initiatives to drive growth within the EU Live Streaming market. This includes identifying new business opportunities and proactively implementing strategies to enhance the scalability of EU Live businesses. Ensure the flawless execution of growth projects for the EU LIVE Team, such as agency strategies.
2) Develop and refine processes and organizational procedures to optimize efficiency and productivity. Ensure that key information is clearly communicated across teams. Act as a crucial liaison between teams in China and the EU, both within and outside the EU LIVE team. Collaborate with executive team members to define and prioritize business strategies, as well as monitor deliverables and results.
3) Assist creators and agencies in their growth by utilizing existing operation data for data analysis and business development assessments, and formulate relevant growth recommendations while implementing operational Standard Operating Procedures (SOPs).

Qualifications
Minimum Qualifications:
- Proven experience in guild or streamer operations, demonstrating strong organizational and problem-solving skills.
- Proficiency in English is required to effectively communicate and collaborate across regions.
- Strong data analysis capabilities, with the ability to analyze data and identify trends that inform strategic decisions.
- Collaborative team player with a track record of working effectively with cross-functional teams to achieve results.
- Previous experience in project management, including the successful execution of strategies and initiatives.
- Highly competitive and motivated by results, with the ability to devise and execute strategic plans to drive business growth.

Preferred Qualifications:
- Proficiency in Chinese is preferred for communicating with Chinese media/marketing agencies.

About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.


Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

About the Company

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started. Know more

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