Head of Public Sector Marketing, UK & Ireland, Google Cloud
Hybrid
London, United Kingdom
£ 45 / hour
Freelance
04-04-2025
Job Specifications
Job Insights:
At least 6+ years of relevant B2B marketing experience.
Track and analyze the effectiveness of our marketing activities to monitor ROI and progress against key business objectives.
Campaign management Knowledge of the marketing campaign lifecycle, this includes planning, strategy, execution, and reporting of a campaign.
Go-to-market activities knowledge Understanding of user needs, helping products go-to market, and giving feedback to improve products.
Generate demand for Google Cloud products by landing integrated campaigns and marketing activities in the UK Public Sector.
Create and execute UK Public Sector marketing activities, working with multiple, matrixed stakeholders to craft messaging, content, and channel strategy.
This includes knowledge of how to define and/or position a brand, as well as implementation of strategies to improve it (e.g., advertising, digital marketing, partner events).
Drive mindshare and demand generation activities such as events, social, and advocacy programs.
Ability to influence and inspire an audience by crafting stories using data that elicit empathy or create buy-in.
About the Company
We’re Harvey Nash, and we build amazing technology and digital teams. From senior appointments through to recruitment and project solutions, we are experts in the tech sector. Established in 1988, we have helped over half the world’s leading companies recruit, retain, source and manage the highly skilled tech talent they need to succeed in an increasingly competitive, global and technology driven world. With over 3.300 staff in more than 49 offices across Europe, Asia-Pacific and the U.S and Canada, we have built a rep... Know more
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