Job Specifications
No matter where you are in your career – or where you want to be – we’re here to create a great place to work where you can grow, perform and love what you do. At Cromwell, we’re all individuals, with unique backgrounds and personalities. But we have one thing in common: delivering exceptional service for our customers. And we do this through our purpose of Keeping Industry Working.
The primary focus of the team is to create an amazing customer experience by defining and delivering multi-channel, B2B merchandising activities which allow customers to find, research, and buy with confidence.
Working in close collaboration with cross functional teams, you will be responsible for leveraging insight, conducting research and drawing on technical expertise to understand customer’s needs and purchasing behaviour across channels. From this you will develop a merchandising plan which drives commercial benefit, customer engagement and a competitive advantage.
Success is measured through a customer and commercial lens with KPIs aligned to team and business objectives.
What’s in it for you?
Competitive Salary
Company Bonus
Competitive annual leave allowance with annual purchase scheme
Group Personal Pension
Company Funded Healthcare Cash Plan
Commitment to employee development plans
24/7 Wellbeing and Employee Support
Cycle to work scheme
Other benefits include Company Sick Pay, Company Maternity & Paternity Pay, Discount Benefits Platform and Discounted Cromwell Products.
What will you do on a normal day?
Researching, developing, and delivering product merchandising which improves the customer shopping experience
Creating unique, inspiring product shopping pages which enhance our search performance whilst driving incremental market share
Driving conversion through analysing customer data
Working cross functionally to gather relevant insights focused on ensuring consistent and optimised product merchandising
Interpreting all insight, analytics and data and converting it into tangible activity for a multi-channel customer experience
Using Google Analytics to research customer behaviour and measure impact
Utilising SEO skills to improve our visibility in search engines to support acquisition ambitions
Developing strategies to dynamically gap fill content and automate content creation and optimisation to improve process efficiencies
Liaising with suppliers to ensure that content is supplied in line with requirements and to drive strategic partnerships
Communicating activity in a clear and timely manner including creating a monthly report to demonstrate the progress of customer and commercial impact
Taking risks, failing fast and identifying components of growth to replicate success
Using reporting dashboards to track, monitor and learn from performance
Developing a close working relationship with peers to share best practice and improve team and business performance
Promoting the merchandising strategy throughout the business and to suppliers
What are we looking for?
Demonstrable knowledge and experience of merchandising and/or creating effective SEO content to maximise customer engagement and drive commercial benefit for a large assortment of technical products
Understanding and experience of taxonomies and on-site search
You will be eager to work autonomously, take initiative, embrace challenge, proactively seek new opportunities and innovations
You will have a curious personality and have the passion to stay up to date with new innovations, trends, and developments
You will be results orientated, always want to deliver best in class, happily take new challenges and constantly seek new solutions to reach business and personal objectives
You will have the ability to use knowledge and experience of external best practice to shape merchandising plans, direction, and delivery
You will possess the skills to influence, challenge and negotiate with cross functional stakeholders across a matrix organisation to ensure effective delivery of your plan
You will be comfortable working in a fast-paced environment and using multiple insights to identify and define clear plans
Experience of analytics tools such as Google Analytics to help define and measure the impact of merchandising plans
About Cromwell
Cromwell has been around for over 50 years, supplying an unrivalled choice of cutting tools, power tools, hand tools and safety equipment into all industries, professions and trades. We offer next day delivery or collection from our nationwide branch network, supported by an overnight UK logistics operation. Our team of over 1500 people are proud to be keeping industry working.
We’re all individuals, yet we’re very much one united team. We treat everyone fairly – regardless of gender, sexual orientation, background, age or disability – and give everyone opportunities for new and varied experiences. Inclusion means not just accepting people for who they are, but showing respect and making adjustments to help people and remove all barriers; it’s about creating a culture where everyone is respected, empowered and able to realise their full potential.
Cromwell is committed to being an Equal Opportunity Employer. We welcome applications from all suitably qualified candidates, regardless of their race, gender, disability, religion/belief, sexual orientation, or age. We are also committed to offering applicants from the armed forces community (current and past) an interview if they meet the minimum requirements for the role.
Apply Now
Loading...
Close map
Location
Leicester (Head Office)
65 Chartwell Drive, Wigston, Leics, UK, LE18 2FS
Loading...
Open In Google Maps
Location:
Leicester (Head Office)
Working Hours per week:
38
Contract Type:
Permanent - Full Time
Apply Now
Meet the recruiter
Elaine Hackett
MyHR@cromwell.co.uk
Loading...
Enlarge Map
Group Personal Pension
Company Funded Healthcare
Bonus Scheme
Cycle to Work
24/7 Wellbeing Support
Free Tea & Coffee
Discounted Cromwell Products
Retail & Leisure Discount Scheme
Share this page
About the Company
Cromwell Export has been established for over 50 years and is a supplier, distributor and exporter of industrial tools, offering an unrivalled choice of products to all industries, professions and trades.
Of all the work we do, we are famous for Safety, Cutting Tools, Hand Tools, Power Tools and Abrasives. We have expertise within our technical teams who can provide audits and offer advice on how your business can improve with the help of these four key categories.
We are committed to delivering a truly customer focused, ...
Know more