cover image
dermoi!

dermoi!

shop.dermoi.com

1 Job

8 Employees

About the Company

Dermoi is a unique store that specializes in skincare products that have been scientifically tested and verified.
Their products are carefully curated to ensure that they are effective and safe for all skin types.
With a focus on quality and innovation, Dermoi is a go-to destination for anyone looking to improve their skin health.

OUR ETHOS
Dermoi is a skincare brand that takes the guesswork out of choosing effective products. With the complexity of skincare formulation labels, it can be overwhelming for consumers to make informed decisions.
That's why Dermoi's in-house scientists thoroughly investigate every product to ensure it lives up to its claims.
You can trust that every product offered by Dermoi has been carefully selected for its effectiveness.

DERMOI APPROVED SKINCARE
Dermoi is a skincare platform that ensures all products on their platform are Dermoi Approved. This means that their scientific team has thoroughly studied and verified the formulation of each product using a rigorous selection procedure.
Only hand-selected products are featured on their platform, which may not include an entire range.
However, this results in a quality-controlled skincare platform where every single product delivers on its promises.

OUR RIGOROUS SELECTION PROCEDURE
Assessing skincare isn't a one size fits all approach - it's complex.

Our in-house scientific team assesses multiple factors of a formulation before giving it Dermoi Approval.

The team analyses every formulation for:

- ACTIVE INGREDIENT COMPOSITION
- DELIVERY INTO THE SKIN
- BIOAVAILABILITY
- STABILITY
- EFFECTIVE MANUFACTURING
- CLINICAL TRIALS & SCIENTIFIC DATA

Listed Jobs

Company background Company brand
Company Name
dermoi!
Job Title
Digital Marketing Executive
Job Description
Digital Marketing Executive – Dermoi (Beauty eCommerce)
The Digital Marketing Executive will lead and execute strategies to drive brand awareness, customer acquisition, revenue growth, and the expansion of brands and products within Dermoi’s portfolio. The role requires a dynamic, data-driven approach to performance marketing, eCommerce growth, and strategic planning.

***The role is strictly for working from our office in Battersea Park Road, London

Key Responsibilities:
1. Digital Marketing Strategy & Growth
Develop, oversee, and adjust multi-channel marketing campaigns (PPC, Meta, SEO, social media, email) to align with company growth goals.
Create and maintain a structured marketing calendar for 12, 6, 3 & 1 month ahead.

2. Performance Marketing
PPC & Meta Ads: Supervise paid advertising teams, ensuring they meet monthly 15% growth targets in 2025.
SEO: Oversee the SEO team, ensuring organic traffic and conversions grow by 15% per month.
Email Marketing: Manage the email marketing team, develop an email strategy, and increase customer retention & conversions.

3. Website Optimization & UX/UI
Work closely with the development team to improve website conversion rate and user experience (CRO & UI/UX).
Conduct competitor research to enhance website functionality and design.

4. Content & Creative Direction
Design & Artwork: Plan and oversee all graphic design projects.
Video Production: Strategize and supervise the creation of all video content and posting schedules.
Social Media: Lead the SM team, approve content calendars, and oversee photo & video shoots.

5. Pricing & Product Expansion
Continuously monitor market trends and adjust pricing strategy in line with internal policies.
Identify and onboard new brands & products, including supplementary categories (e.g., lifestyle, organic perfumes).

6. New Channel & Growth Initiatives
Explore new growth opportunities such as affiliate marketing & strategic partnerships.
Plan future PR & influencer marketing strategies for Dermoi’s brand penetration.
Supervise the loyalty & rewards program, ensuring increased customer retention & engagement.

7. Cross-Department Collaboration
Work closely with the scientific team to maximize brand exposure.
Support customer service initiatives to enhance communication and overall experience.

Required Skills & Experience:
Knowledge and interest in the beauty industry and/or supplement industry
Strong copywriting skills
Familiarity with e-commerce software's - WooCommerce, Word Press, Hot jar, Google Analytics, Klaviyo, etc.
Experience working in an online store (preferably beauty eCommerce).
Knowledge of design software (Canva, Adobe InDesign, Adobe Photoshop).

Dermoi’s Growth Targets:
2025: Achieve 15% monthly growth in PPC, SEO, Email Marketing, and overall shop revenue. Target £10M in total sales.
2026: Exceed £20M in annual sales.

The role is strictly for working from our office in Battersea Park Road, London
London, United Kingdom
On site
11-03-2025